A rooster trapped in floodwater should not be funny. But someone had the perfect idea: to play the audio from “Cast Away” in the background, specifically the scene where Tom Hanks tearfully says goodbye to Wilson, his ball with a face drawn on it.

The result was an explosive mix of drama and comedy that quickly spread across social media. The rooster, oblivious to all the melodrama they had set up for him, was just trying to stay afloat while the audio said “I’m sorry” over and over again.

Thousands of people shared the clip just for that absurd combination of a real scene and a movie reference everyone recognizes. Sometimes the most effective humor is not invented; it is found.

