Ariel Osses looked at his car and did not see just another vehicle. He saw a blank page.
The Chilean influencer decided to take his love for soccer to an extreme no one had tried before: covering the entire body of his car with World Cup album stickers. Not one door, not the hood — every centimeter of metal was covered, without leaving a single free space. The project took him a whole week and required more than 10 thousand stickers pasted one by one, by hand.
But what started as a personal obsession turned into something else. Osses did not want to keep the experience to himself, so he took advantage of the winter vacation to organize a free tour through different parts of Chile, inviting people to stick their own stickers on the car. “I didn’t want to fill it up by myself alone. I wanted people to be part of this madness too”, he said. What was born as a whim ended up becoming a collective ritual that brought strangers together around the same passion. 🇨🇱⚽