Martha Stewart, 85, doesn’t need much to drive everyone on the internet wild. 😭
On September 14, she uploaded a selfie making a duck face with a caption that read, verbatim: “I’ve been thinking about releasing my nudes”. The comments exploded within minutes.
Barbara Corcoran from Shark Tank joined the chaos, and even Tyler Cameron left a comment on the post. Everyone imagining the worst (or the best, depending on whom you ask).
Hours later came the cold shower: everything was a “ploy” to promote the new lip serums from her brand, Elm Biosciences. Nude because of the shade, not because of what everyone thought.
The marketing move worked so well that the queen of homemaking once again proved, at 85, that she knows how to generate hype better than any 20-year-old influencer.