VIDEO: What a craving! 😋 Sydney Sweeney launched an Erewhon smoothie inspired by her favorite breakfast and will donate part of the proceeds to women with cancer

Por Sebastián Jerez
13 August, 2026

Sydney Sweeney has had the same breakfast her whole life: a blueberry muffin. That simple craving became the inspiration for her new launch with Erewhon, the favorite supermarket chain of celebrities in the United States.

 erewhon / Instagram

The product is called the Blueberry SYRN Smoothie and is now available in stores and on the brand’s digital platform. But it is not just a flavor indulgence: part of the proceeds will go directly to Pink Ribbon Good, an organization that supports people and families facing breast cancer and gynecological cancers, covering everything from food to transportation and emotional support.

 erewhon / Instagram

The 28-year-old actress, known for Euphoria and The White Lotus, announced the collaboration herself on social media. A childhood-flavored smoothie that now also fuels the hope of those who need it most.

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